This week on Tools and Tips Tuesday I am sharing inexpensive design tools and apps that help me create graphics, ads, images and downloadable content (like my visual resource guide) I can share across any social media and marketing medium Whether you are on Instagram, sending out an email campaign or just need a cover image for your YT video, these apps can make the whole process seem like cake.

Want to learn on the go? Listen via my podcast or anchor:


  1. Canva

Most people in the social media marketing industry already know about this tool, but don’t fret if Canva is new to you. This online platform is a lifesaver for people who do not know how to use professional design software but still want to deliver a professional look. I have used Canva to create Facebook ads, blog post covers, YT video overlays, Lead magnets (aka downloadables) and so much more. Canva is incredibly easy to use, offers a HUGE selection of template from postcards and social media posts images to business cards and menus. Everything is sized to perfection and they are always rolling out updates and new templates to try. I personally have a pro account with Canva called Canva at work which allows me to save custom branding assets like brand colors, logos and the like but Canva has a wonderful free option that will allow you to get started without paying.


  1. Stencil

This tool is very similar to Canva but more of a deconstructed version. But I love it just as much. Stencil is the perfect tool to create quick quote images, Instagram images and blog covers. While Stencil does not have all the bells and whistles as Canva it does allow for some very quick image creation that is beautiful to be sure. It also features a HUGE selection of free stock images and makes sharing to the social platforms as well as my favorite social media scheduling tool Buffer a breeze. As far as I know stencil is a paid tool but I picked it up for next to nothing over at appsumo.com (which is another secret weapon I will share in a future Tools and Tip Tuesday)


  1. PicMonkey

PicMonkey has been around for awhile and actually longer than any of the other mentioned tools. And although I do not use it near as much as I should, every time I do log into this tool I fall back in love. The interface is super easy, you can do more with PicMonkey than Canva or Stencil and the platform tutorials are killer. They even have a blog for finding inspiration.  I love that you can use PicMonkey to edit photos so you can make your eyes brighter or make yourself look younger. You can also curve text, and they have a great selection of overlays. PicMonkey offers a free and paid version both are worth looking into


  1. Wordswag

I couldn’t do a segment on easy design tools if I didn’t mention Wordswag. This app is on both iTunes and Android devices. Easily create text based images that you can customize with stock images or your own images right from your phone. Super easy to use and perfect for quick graphics you can post to your social networks.


I would love to hear from you! What easy to use graphic tools are you using? Hit me up in the comments and let me know.